It’s been a story that writer/director Kevin Smith has told in his numerous speaking engagements and which has been captured on his first Evening With Kevin Smith DVD.
The weekend his controversial religious comedy Dogma opened, Smith was at home in New Jersey when he found out that the local cinema showing the film was going to be picketed by a religious group. At the suggestion of a friend, Smith made up some protest signs and went down and joined the group.
And then the television crews showed up to cover the protest.
You’ll have to check out Smith’s Evening With… DVD for the whole story, but you can check out the newsclip, as it ran on the local news that evening.