“Flop” JOHN CARTER Grosses Surpasses Production Budget

Media cynics were calling it a failure from the time its first reel unspooled. But with another $2 million domestically and a strong showing overseas, John Carter has now grossed $254,510,000 worldwide in four weeks, $4,510,000 over its estimated $250 million production budget.

A $4 million profit doesn’t seem like anything to shout about, especially if you, like most of the naysayers are now doing, choose to add its advertising budget of approximately $100 million to the total hurdle the film needs to cover come (Personally, I choose not to because A) every film has an advertising budget and that cost should be considered an institutional expense, and B) when the critics like a film and promote it as a box office success, they never include the advertising then, making its inclusion here seem like dirty pool). However, the film is coming of two weeks of a strong showing in China (where it was the number one film two weeks running to the tune of another $30 million) and its set to open in Japan, another country that likes its 3-D blockbusters, on April 13th. Which means that profit will only go up.

Of course, the naysayers are still saying nay. Box Office Mojo points out that the film’s overseas grosses “plummeted” 72% to $6.2 million this past weekend. That number seems quite dubious since the films grosses in Mainland China has averaged $14 million per weekend for the two prior weeks, and actually made more on its second weekend than its first. To have drop off that left the grosses as just a fraction of that total seems unrealistic.

Regardless, if we need any more proof of the true popularity of the film, we have to look no farther than Amazon.com. Amazon shoppers who signed up for e-mails to alert them of DVD & Blu-Ray new releases were informed that they were able to pre-order John Carter on video today. As of this writing, the Blu-Ray 3-D/Blu-Ray/DVD/Digital Copy was the #1 selling item in Amazon’s Science-Fiction Movie list, and ranked #2 in the Action & Adventure and Fantasy Categories , behind the Game of Thrones Season One box set. It ranks #13 over all in the Movies & TV Blu-Ray list. So someone obviously wants to see it.

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About William Gatevackes 1991 Articles
William is cursed with the shared love of comic books and of films. Luckily, this is a great time for him to be alive. His writing has been featured on Broken Frontier.com, PopMatters.com and in Comics Foundry magazine.
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Barry Dutter
Barry Dutter
April 5, 2012 12:51 am

Of course you realize a film has to gross DOUBLE its budget before it begins making a profit, because half of all the ticket sales go to the theaters… That means JC will have to gross $500 million before it begins to earn any money. That will never happen, which is why Disney has written the film off as a flop.

April 16, 2012 9:32 pm

[…] of a movie and how perhaps politics at Disney can cost over $200 million and no one cares. "Flop" JOHN CARTER Grosses Surpasses Production Budget | FilmBuffOnline “Flop” JOHN CARTER Grosses Surpasses Production Budget Posted on 02 April 2012 […]

June 7, 2012 9:28 am

And we’re into June now with the first week of ‘John Carter’ released on Blu-ray and DVD. All 3 of the disc products are in Amazon’s top 20, so if you aggregate them you’re probably looking at the #1 or #2 in all Movies & TV chart… and that’s just Amazon. Exactly how did the critics get this movie so wrong? (Did Disney pay extra to get them to give bad reviews?) Anywhere I’ve seen collective reviews/ratings by movie-goers, I see nearly 5 stars out of 5 or 9 out of 10 (or better). This is a great movie–a “storyteller’s”… Read more »