{"id":8850,"date":"2010-06-30T23:59:39","date_gmt":"2010-07-01T04:59:39","guid":{"rendered":"http:\/\/www.filmbuffonline.com\/FBOLNewsreel\/wordpress\/?p=8850"},"modified":"2018-12-08T22:43:09","modified_gmt":"2018-12-09T03:43:09","slug":"new-releases-july-1-2","status":"publish","type":"post","link":"https:\/\/www.filmbuffonline.com\/FBOLNewsreel\/wordpress\/2010\/06\/30\/new-releases-july-1-2\/","title":{"rendered":"New Releases: July 1"},"content":{"rendered":"

\"\"<\/a>1. The Last Airbender (Paramount, 3,169 Theaters, 103 Minutes, Rated PG): <\/strong>I don’t understand the logic for this release date. Films are usually released on Fridays and occasionally on Wednesday, and every once in a great while on Thursdays. We already have a film movie being released on Wednesday, the latest Twilight<\/strong>. Instead of going up against that film on Wednesday, or getting an extra day separation for a Friday release, this film is getting a Thursday release. Do they\u00a0really thing 24 hours is enough time for it to escape Twilight: Eclipse’s <\/strong>shadow? Do they think opening it a day earlier would help it’s\u00a0box office tally all that much? I doubt either would be true.\u00a0<\/p>\n

Anyway, this is the live action adaptation of the popular Amerianime cartoon, Avatar: The Last Airbender <\/strong>(They had to change the title due to a modestly grossing, art-house film James\u00a0Cameron put out last year).\u00a0It is directed by M. Night Shyamalan, which seems like an odd choice.<\/p>\n

Shyamalan is known for his own quirky mysteries with surprise twists at the end, And while Unbreakable <\/strong>was basically a comic book film without a comic book, he isn’t the first director you’d think of as a go-to guy for a genre adaptation.<\/p>\n

The plot involves an immensely powerful boy who is called upon to stop a war amongst\u00a0several elemental kingdoms.<\/p>\n

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1. The Last Airbender (Paramount, 3,169 Theaters, 103 Minutes, Rated PG): I don’t understand the logic for this release date. Films are usually released on Fridays and occasionally on Wednesday, and every once in a [click for more]<\/a><\/div>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","footnotes":""},"categories":[84],"tags":[1849,2915,1653,1545,1544,2914,1142,630],"series":[],"class_list":{"0":"post-8850","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-news","7":"tag-avatar","8":"tag-avatar-the-last-airbender","9":"tag-james-cameron","10":"tag-m-night-shyamalan","11":"tag-the-last-airbender","12":"tag-the-twilight-saga-eclipse","13":"tag-twilight","14":"tag-unbreakable"},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t